Michael Jordan‘s daughter, Jasmine Jordan, reacted to UConn star Sarah Strong signing a NIL deal with the Jordan Brand. On Wednesday, Strong and the brand posted the update on social media. Jordan’s brand also added Kiyan Anthony and the Boozer brothers to the NIL roster.
Jasmine, who played a crucial role in bringing women’s basketball players to the Jordan Brand, had a special message for Strong.
“It’s that timeeeee 👏🏾👏🏾 @sarahstrong_,” she commented on the brand’s Instagram post.
She also posted another comment on Sarah Strong’s personal Instagram post.
“Lettssssss gooooo!!! So happy and welcome to the family 🔥🫶🏾,” she wrote.
Kiyan Anthony’s mom, La La Anthony, also had a one-word reaction.
“Incredible,” she commented with a series of fire emojis.
Kiyan’s girlfriend, Angel Bradley, also commented on the post.
“Niceeeee,” Bradly wrote, followed by fire emojis.
Cameron and Cayden Boozer’s father, and former NBA player, Carlos Boozer, and Michael Jordan’s son, Jeffery Jordan, also reacted to the latest news from the brand.

“Being part of Jordan Brand is honestly a huge honor,” Strong said in her statement. “Jordan is a symbol of greatness and confidence, so being part of the family feels very surreal.”
Sarah Strong could end up being best ever in college basketball
There is barely anything that Sarah Strong couldn’t do on the basketball court. The daughter of a former WNBA All-Star player, Allison Feaster, Strong has been a dominant name in college basketball since her freshman year.
Despite being on a stacked UConn roster last season with Azzi Fudd and Paige Bueckers, Strong created her own identity by standing out on both ends. In 40 games, she averaged 16.4 points and shot 58.6% from the 3-point line. She also averaged 8.9 rebounds, 3.6 assists, 2.3 steals and 1.7 blocks per game.
In last year’s national championship game, Sarah Strong showed why she could be the biggest threat to any team’s championship hope. She had 20 points, 15 boards and five assists as the Huskies defeated the Gamecocks for the national title.
This season, Strong has been even more lethal and better on both ends, leading UConn in multiple categories. In six games in the sophomore year, the Huskies’ forward has averaged 18.8 points, 9.8 rebounds, 5.0 assists, 3.0 steals and 2.7 blocks per game. She leads her team in rebounds, assists, steals and blocks.
In college basketball, there is no better name than Sarah Strong to represent Jordan Brand.
Edited by Nandjee Ranjan