DSM-Firmenich unveil bright new look with PostNL confirmed as co-title sponsor

    Team DSM-Firmenich is set to undergo yet another rebranding with Dutch postal company PostNL coming on board as a co-title sponsor for 2024 and beyond. The deal will see the company support the men’s, women’s and U23 development teams “for a period of at least three years.”

    PostNL is the Netherlands’ largest postal and parcel delivery company, and the new sponsorship is set to herald another rebrand for the squads. Press photos issued by the team show off a white and teal jersey with orange highlights to reflect PostNL’s corporate colours.

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