{"id":239790,"date":"2026-04-22T15:58:23","date_gmt":"2026-04-22T15:58:23","guid":{"rendered":"https:\/\/sports.runfyers.com\/index.php\/2026\/04\/22\/london-marathon-organisers-believe-two-day-event-could-bring-400m-economic-boost\/"},"modified":"2026-04-22T15:58:23","modified_gmt":"2026-04-22T15:58:23","slug":"london-marathon-organisers-believe-two-day-event-could-bring-400m-economic-boost","status":"publish","type":"post","link":"https:\/\/sports.runfyers.com\/index.php\/2026\/04\/22\/london-marathon-organisers-believe-two-day-event-could-bring-400m-economic-boost\/","title":{"rendered":"London Marathon organisers believe two-day event could bring \u00a3400m economic boost"},"content":{"rendered":"<p><\/p>\n<div>\n<p class=\"dcr-130mj7b\">London Marathon organisers have revealed more details about plans to stage a two-day event next year which they say would be an \u201cincredible celebration\u201d that would raise more than \u00a3130m for charity and bring in \u00a3400m in social and economic benefits.<\/p>\n<p class=\"dcr-130mj7b\"><a href=\"https:\/\/www.theguardian.com\/sport\/2026\/mar\/25\/revealed-secret-plans-for-two-day-london-marathon-with-100000-runners\" data-link-name=\"in body link\" target=\"_blank\" rel=\"noopener\">As the Guardian revealed last month<\/a>, advanced talks are under way for the one-off event which would allow around 100,000 people to take part, nearly double the number running on Sunday.<\/p>\n<figure id=\"6fcdc5c2-a142-4972-877e-ef3c69108fc4\" data-spacefinder-role=\"richLink\" data-spacefinder-type=\"model.dotcomrendering.pageElements.RichLinkBlockElement\" class=\"dcr-47fhrn\"><gu-island name=\"RichLinkComponent\" priority=\"feature\" deferuntil=\"idle\" props=\"{&quot;richLinkIndex&quot;:2,&quot;element&quot;:{&quot;_type&quot;:&quot;model.dotcomrendering.pageElements.RichLinkBlockElement&quot;,&quot;prefix&quot;:&quot;Related: &quot;,&quot;text&quot;:&quot;Am I a deluded attention-seeker? Why I\u2019m running the London Marathon dressed as a badger&quot;,&quot;elementId&quot;:&quot;6fcdc5c2-a142-4972-877e-ef3c69108fc4&quot;,&quot;role&quot;:&quot;richLink&quot;,&quot;url&quot;:&quot;https:\/\/www.theguardian.com\/lifeandstyle\/2026\/apr\/22\/am-i-a-deluded-attention-seeker-why-im-running-the-london-marathon-dressed-as-a-badger&quot;},&quot;ajaxUrl&quot;:&quot;https:\/\/api.nextgen.guardianapps.co.uk&quot;,&quot;format&quot;:{&quot;design&quot;:0,&quot;display&quot;:0,&quot;theme&quot;:2}}\"\/><\/figure>\n<p class=\"dcr-130mj7b\">Speaking on Wednesday, Hugh Brasher, the event director, confirmed that one of the two days would be devoted to faster women, with the women\u2019s elite race, women\u2019s championship and good-for-age runners and a mixed mass participation race all taking place. The other day would then focus more on the men\u2019s races while also having a second mass participation race for men and women.<\/p>\n<p class=\"dcr-130mj7b\">Brasher also promised those still holding up the deal that 2027 would be a one-off \u201cdouble\u201d as the London Marathon did not want to \u201close the love\u201d it has from runners, fans and people living in the capital.<\/p>\n<p class=\"dcr-130mj7b\">\u201cWe have a huge amount of plans for it,\u201d said Brasher. \u201cWe believe that more than \u00a3130m would be raised for good causes, and that \u00a3400m of economic and social benefit would come to this country \u2013 that\u2019s from research done at Sheffield Hallam [University]. We think it would be absolutely amazing. And it is something that we\u2019ve been working on for a long time.<\/p>\n<p class=\"dcr-130mj7b\">\u201cThe idea was also overwhelmingly positively received. But you have to bear in mind that the London Marathon has been going for 45 years and it\u2019s got to a position of love, not only the sporting calendar but the calendar of London.<\/p>\n<p class=\"dcr-130mj7b\">\u201cYou can lose that love, and we have to be mindful of that. And that is why it is very much a one and done. But there is a need in this country to do it.\u201d<\/p>\n<p class=\"dcr-130mj7b\">Brasher also confirmed talks have been had with the BBC to ensure both days would receive significant coverage and further consultations would be taking place this week and next to hopefully get the plans signed off.<\/p>\n<figure data-spacefinder-role=\"inline\" data-spacefinder-type=\"model.dotcomrendering.pageElements.NewsletterSignupBlockElement\" class=\"dcr-173mewl\"><gu-island name=\"EmailSignUpWrapper\" priority=\"feature\" deferuntil=\"visible\" props=\"{&quot;index&quot;:9,&quot;listId&quot;:6063,&quot;identityName&quot;:&quot;the-hotspot&quot;,&quot;category&quot;:&quot;article-based&quot;,&quot;description&quot;:&quot;Coming soon, a new fortnightly newsletter covering the intersection of sport and the climate crisis&quot;,&quot;name&quot;:&quot;The Hotspot&quot;,&quot;frequency&quot;:&quot;Fortnightly&quot;,&quot;successDescription&quot;:&quot;Subscription confirmed. You'll start receiving The Hotspot every other Monday.&quot;,&quot;theme&quot;:&quot;sport&quot;,&quot;idApiUrl&quot;:&quot;https:\/\/idapi.theguardian.com&quot;,&quot;hideNewsletterSignupComponentForSubscribers&quot;:true,&quot;showNewsletterSignupCard&quot;:false}\"\/><\/figure>\n<p class=\"dcr-130mj7b\">\u201cThere has to be a huge amount of consultation, absolutely rightly, whether it\u2019s the police, whether it\u2019s the fire [service], whether it\u2019s ambulances, whether it\u2019s the boroughs, whether it\u2019s TfL [Transport for London], whether it\u2019s the mayor, whether it\u2019s private landowners,\u201d said Brasher.<\/p>\n<p class=\"dcr-130mj7b\">\u201cThere are conversations going on this week, next week. We do hope we will get signed off, but it is a huge undertaking, not only from our team\u2019s point of view, but also London\u2019s point of view.\u201d<\/p>\n<\/div>\n<p><a href=\"https:\/\/www.theguardian.com\/sport\/2026\/apr\/22\/london-marathon-two-day-event-economic-boost\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>London Marathon organisers have revealed more details about plans to stage a two-day event next year which they say would be an \u201cincredible celebration\u201d that would raise more than \u00a3130m for charity and bring in \u00a3400m in social and economic benefits. As the Guardian revealed last month, advanced talks are under way for the one-off [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":239791,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[6802],"tags":[],"class_list":{"0":"post-239790","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-athetics"},"_links":{"self":[{"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/239790","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/comments?post=239790"}],"version-history":[{"count":0,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/posts\/239790\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/media\/239791"}],"wp:attachment":[{"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/media?parent=239790"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/categories?post=239790"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sports.runfyers.com\/index.php\/wp-json\/wp\/v2\/tags?post=239790"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}