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This summer\u2019s marquee soccer event may be focused on men\u2019s soccer, but that doesn\u2019t mean the women\u2019s game will be sidelined. On Thursday, the NWSL announced its \u201cSummer of Soccer\u201d initiative \u2014 an opportunity to take advantage of the soccer fever sweeping the country this summer by bringing NWSL stars into major media markets and hosting different types of events across the country.<\/p>\n The \u201cSummer of Soccer\u201d can best be thought of as a bus tour, which will travel the country and hit some of America\u2019s biggest soccer markets like Kansas City, Columbus, and New York. Along the way, the bus will stop to facilitate \u201cfan activations, tentpole events, broadcast integrations and nationwide content experiences,\u201d according to the league\u2019s official press release<\/a>. <\/p>\n The NWSL will be taking a month-long break from June 1-June 28 because of the upcoming men\u2019s FIFA 2026 World Cup. The break was necessary due to the general need by the 48 teams in participating in the men\u2019s World Cup to use stadiums that are co-used by NWSL teams. And the break has some benefits and drawbacks on its own. On the one hand, if the NWSL tried to play through the World Cup, they\u2019d likely have been subjected to poor fields and training grounds and sluggish TV ratings. On the other hand, taking a month-long break runs the risk of losing interest from its fan base. <\/p>\n So, enter the \u201cSummer of Soccer.\u201d It\u2019s clear that the NWSL wants to stay on the radar while a major, global soccer event captivates most of the country\u2019s (and the world\u2019s) attention. It\u2019s unlikely that the NWSL\u2019s \u201cSummer of Soccer\u201d will make headlines of its own during the month of June, but the league\u2019s presence coupled with (ideally) the success of the men\u2019s World Cup is certainly likely to raise the interest in soccer in this country, for men\u2019s and women\u2019s leagues alike. <\/p>\n
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tMay 24, 2025; Bridgeview, Illinois, USA; The logo of the National Women’s Soccer League at SeatGeek Stadium before the game between the Chicago Stars and the Kansas City Current. Mandatory Credit: Matt Cashore-Imagn Images<\/span><\/p>\n
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